Strength is a composite of several different lead signals, scored on a scale from 1.0 to 10.0.
❔ How does it work?
Strength indicates the interest level of a lead — it rises with activity and decreases over time. The score is affected by:
- Email interactions: clicks on buttons, links, or images in emails sent via Lime Go.
- External leads: for example via Lime Forms, where companies are marked as "hot" when they show interest in your services.
- AI Leads Weekly:scans your existing customers and their characteristics to recommend companies with a similar profile.
You can easily generate lists from your Lead History by using filters. You can also filter based on when the lead first appeared.